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Case Study
1.
Safe Sex Campaign - Is Embarassment Worth the Risk?
Rasika Fernandes, Account Planning Group Australia, Finalist, Creative Planning Awards, 2004
The task was to create an ad that would get teenage girls to start practicing safe sex. Research revealed that teens were twice as much worried about getting pregnant than catching AIDS. Pregnancy was ...

Summary | Full Text | More Like This
Read: 60 times
Award-winning case study
2.
The launch of choice in mobile communications
Ian Elliot, Mike Herriot, Stephen Kelly, Advertising Federation of Australia, Advertising Effectiveness Awards, 1992
The objective of this campaign was to establish and build a brand over a set period of time. Then with the personality and positioning of the brand clearly understood by the market, introduce a produ ...

Summary | Full Text | More Like This
Read: 41 times


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Subjects
G&K Solution Marketing Direto

G2 Paris

GA Wright

Gabrielde de Grood Bendtto

Garrat Baulcombe / FCB

GCAS Group

GCI

Gee Jeffery & Partners Advertising Inc

Geers Gross

General Outdoor Advertising

Generator

Generator Bates

Genesis Advertising

Geoffrey B. Roche & Partners

George Patterson Bates

George Patterson Y&R

George Patterson, Sydney

Germaine

Gestro Home

GG Creative

GGK London

GGT Advertising

GGT Direct

GGT Direct Advertising

GJP Advertising

Glennie Stanmes Strategy

Gold Greenlees Trott

Golley Slater and Partners

Goodby Silverstein & Partners

Gordon Bailey & Associates

Gotham Inc

Grace & Rothschild

Graffiti

Graham Poulter Advertising

Grey Advertising

Grey Advertising Melbourne

Grey Brussels

Grey Copenhagen

Grey Direct

Grey Direct Marketing Group

Grey Global, Grey Worldwide

Grey Group London

Grey Integrated

Grey Madrid

Grey Worldwide Dusseldorf

Grey, Grey Worldwide

Grey, Melbourne

Grizzard Advertising

Groterra Direct

Ground Marketing

Ground Zero Advertising

Grrrey!

Grupo Gallegos

Grupo Taumaco

GSD&M

Gulf States Marketing Services

Gyro Worldwide

Hakuhodo

Hal Riney & Partners

Hal Riney & Partners/Heartland

Hall Advertising

Halo Branded Solutions

Hammerquist & Halverson

Hanlon Dorsey

Harris Drury Cohen

Harris Kemp Advertising

Harrision McCann Agency

Harrison Carloss

Harrison Toughton Wundermann

Harrison Troughton Wunderman

Harrod & Mirlin

Harte-Hanks

Hartshorne Joyce Lloyd Lyons

Havas

Hawthorne Communications

HDM Horner Collis & Kirvan

HDM Mattingly, Melbourne

Headspace Marketing

Headway Advertising

Hedger Mitchell Stark/GGR

Hedonic

Hertz Walpole, Sydney

Heye & Partner

HHCL

HHCL Red Cell

Hill Holliday

Hill Holliday Direct

HispanAmerica Response Mktg

HMS Partners

Hoare Wilkins

Holloway de Groot Faber Vos

Holmes and Lee

Horah Direct

Hosse & Partner Agentur

Host

HPS Advertising

HTA Direct

Hunt Adkins

Hunt Marketing Group

Huntsinger & Jeffer

Hyde & Partners

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