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Case Study
1.
Electric Insurance Banner Ads
Steven Paul and Evan Stone, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by CPS Direct for Electric Insurance Company. EIC was founded 30 years ago in order to serve the personal insurance needs of General Electric employees. With this ...

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Case Study
2.
BankBoston Private Bank Wealth Seminar
Robbin Myers and Evan Stone, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by CPS Direct for BankBoston. BankBoston's Private Bank provides full service wealth management to meet the unique needs of individuals, families, charitable organ ...

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Case Study
3.
UB Networks GeoLAN/500 Super Switch
Judi Chadwick and Evan Stone, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by CPS Direct for UB Networks. The objective of this direct mail campaign was to generate leads for UB Networks' full line of networking products, including the GE ...

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Case Study
4.
Waters Oasis Launch
Bridget O'Brien Vaughn and Evan Stone, Direct marketing Association (US), ECHO Awards, 1997, (full text not available on WARC.com)
This 1997 DMA ECHO entry was created by CPS Direct for Waters. In 1996, Waters introduced the first major breakthrough in the field of solid phase extraction in over 20 years, the Oasis cartridge. The ...

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Case Study
5.
USTrust's Bank Conversion
Sheila Celata and Evan Stone, Direct marketing Association (US), ECHO Awards, 1997
This 1997 DMA ECHO entry was created by CPS Direct for USTrust. USTrust acquired 20 new branches when two of Boston's largest retail banks, Bank of Boston and BayBank, were required to sell several br ...

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Case Study
6.
GE PEL Mailing
Christine Dwyer and Evan Stone, Direct marketing Association (US), ECHO Awards, 1997
This DMA ECHO entry was created by CPS Direct for Electric Insurance Company (EIC). The objective of this direct mail campaign was to generate leads for EIC's Personal Excess Liability (PEL) insurance ...

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Case Study
7.
IS Disasters
Larry Vale and Evan Stone, Direct marketing Association (US), ECHO Awards, 1997
This DMA Bronze ECHO award winner was created by CPS Direct for Keane, Inc. In spite of its size as a $400 million software consulting firm, Keane suffered from low name recognition, which made it dif ...

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Case Study
8.
RISO Education Mailer
Evan Stone and Nancy Wiseman, Direct marketing Association (US), ECHO Awards, 1996
This 1996 DMA ECHO entry was created by CPS Direct for RISO, Inc. RISO offers a product called Risograph, which is a high-volume duplicator that provides the ease and convenience of a copier, with the ...

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Case Study
9.
Electric Insurance Seasonal Mailings
Evan Stone and Ann Fitzgerald, Direct marketing Association (US), ECHO Awards, 1996
This 1996 DMA ECHO entry was created by CPS Direct for Electric Insurance. Electric sells high-quality yet competitively priced insurance for auto, home, boat, condo, etc directly to consumers, with n ...

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Case Study
10.
Goal/QPC-Joiner Team Memory Jogger Campaign
Evan Stone and Dorie Overhoff, Direct marketing Association (US), ECHO Awards, 1996
This 1996 DMA ECHO entry was created by CPS Direct for Goal/QPC-Joiner. Goal/QPC-Joiner is well known in the quality and team training field, both for their courses and for their books, reports and ta ...

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Subjects
Cadmus DirectCadmus Direct MarketingCallegari, Berville, GreyCampbell MithunCampbell-Ewald CommunicationsCano & Martinez DirectCapper Granger AgencyCARATCarlson Direct MarketingCarlson Marketing GroupCarlson Marketing Group UKCarmichael LynchCarmichael Lynch AdvertisingCarmichael Lynch SpongCartwright WilliamsCasanova Pendrill PublicidadCase Foley SackettCastoramaCatalyst DirectCayenne CommunicationsCCMR AdvertisingCDPCDP FinancialC-E CommunicationsCEPSACF2GSChange CommunicationsCharles Barker CBCCharles Barker LyonsCheetham BellCheetham Bell JWTCheil CommunicationschemistriChetwynd HaddonsChiat DayChiat Day Inc.Chiat/Day Inc. AdvertisingChiat/Day/Mojo Inc. AdvertisingChiat/Day/Mojo, BrisbaneChicago Creative PartnershipChime Communications plcChinnici DirectCIA ScotlandCitigate SmartsClarion DirectClarion Direct MarketingClarion Marketing and CommsClarity Coverdale FuryClaydon Heeley Jones MasonClear Marketing CommunicationClemenger BBDOClemenger DirectClemenger Direct SydneyClemmow Hornby IngeClienting Group SACliff Freeman & PartnersCline, Davis & MannCM PartnersCME Interactive and DirectCME Interactive DirectCMG Communications, LLCCoastCogent, Cogent ElliottCohn & Wells, NYCohn & WolfeCole & Weber/Red CellCole Henderson DrakeCole, Henderson, Dicks (Atlanta)Colenso 99Colenso BBDOColenso CommunicationsCollaborateColle & McVoyCollett Dickenson PearceColman & PartnersColman RSCGColumban AdvertisingCom GroupCommonHealthCommunications PlusCompagnieConangelo Synergy MarketingConill AdvertisingConnexus PrecisionContract AdvertisingCordiant CommunicationsCornexiCorvo Draft DirectCorvo Draft WorldwideCossette CommunicationCossette WestCourt Burkitt & CoCousinsCoyne Public RelationsCP CommuniationCPS DirectCraik Jones WatsonCraik Jones Watson MitchellCramer KrasseltCreative Business, TheCreative Direct Marketing GroupCreative Solutions InternationalCreswell, Munsell, Fultz & ZirbelCrispin Porter & BoguskyCruz/Kravetz: IdeasCustomer Development CorpCWFS McCannCWGD'ArcyD'Arcy CopenhagenD'Arcy Macmanus & MasiusD'Arcy Macmanus BentonD'Arcy Masius Benton & BowlesDavid Pilton AdvertisingDavidson PearceDawson & CompanyDCA AdvertisingDCC CommunicationsDCI MarketingDDBDDB & Co HintzyDDB BerlinDDB CanadaDDB ChicagoDDB DirectDDB LondonDDB MatrixDDB MelbourneDDB NeedhamDDB Needham, Sydney/DDB SydneyDDB Needham/Rapp & CollinsDDB New YorkDDB New ZealandDDB SeattleDe Vito/VerdiDeckerDelaney Fletcher BozellDelaney Fletcher DelaneyDelaney Lund Knox WarrenDentsuDentsu CanadaDentsu Wunderman Cato JohnsonDesignate Communications LLPDeutsch AdvertisingDevon Direct MarketingDFS DorlandDFSD BozellDialog Direct MarketingDialogue Direct MarketingDialogue MarketingDickinson DirectDiesel marketingDieste Harmel & PartnersDifferentDigital CommunicationDigitasDIMAC DirectDIMAC Direct / St LouisDiMark A Harte-Hanks CompanyDiMassimo Inc.DimensionDimension Marketing DirectoDirect CompanyDirect ImpactDirect Marketing AssociatesDirect Marketing ServicesDirect Marketing SolutionsDirect Results GroupDirectechDirection @ JWTDiscovery Channel CanadaDivision 4Divoky & AssociatesDMADMB&BDMB&B ClarionDMB&B/Clarion DirectDMB&B/Weekes Morris OsbornDMDA, Inc.DMS MenziesDMTGDMTG Inc.Dodd Smith DannDonerDoner DirectDoorley Buchanan, SydneyDorfer DialogDorfer Dialog WerbegeanturDorlandDorland AdvertisingDoug Agency Inc.Downes Murray InternationalDowntown ActiemarketingDowntown Partners DDBDoyle Dane & BernbachDP&ADraft Direct WorldwideDraft Direct Worldwide BrazilDraft Direct Worldwide, FranceDraft FCBDraft NZ LimitedDraft WorldwideDraft Worldwide BrazilDraftFCBDraftfcb Deutschland GMBHDRS Responsive AdvertisingDuckworth Finn Grubb WatersDue North Communications Inc.Duffy New YorkDuval GuilaumeDVC WorldwideDVN De Visscher & Van NevelDweck & CampbellDynamo Marketing Communications Multiply
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