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Profile
1.
Company Profile: Wal-Mart Stores (US)
Company Profile in association with Adbrands, June 2008
This Company Profile provides key details and analysis of Wal-Mart Stores, including its latest activities, market position, financial performance, Brands, structure and history, together with onward ...

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Read: 45 times
Paper
2.
R.I.P. Retailer Dominance, 1970-2006
Joe Mandese, Admap, December 2006, Issue 478, pp.10
Joe Mandese, in his regular column from the US, looks behind the scenes of Wal-Mart's recent appointment of Draft FCB (a newly fused agency combining direct response and brand advertising expertise) a ...

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Read: 19 times


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