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Case Study
1.
Correio Telephone Sales Program
Miriam Bretzke and Luis Alberto Albuquerque, Direct Marketing Association - US, ECHO Awards, 1997
This DMA ECHO entry was created by Bretzke Consultoria & Associados for S/A Correio Braziliense, one of the leading local newspapers published in the capital of Brazil, Brasilia. Despite the paper's h ...

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