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Case Study
1.
Chain Breaker
Mike Dougherty and D. McDermott, Direct Marketing Association - US, ECHO Awards, 1997
This 1997 DMA ECHO entry was created by Rockett, Burkhead, Lewis & Winslow for Rich-SeaPack Corporation. Rich-SeaPack, a manufacturer of a variety of frozen seafood for chain restaurants, identified 2 ...

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