Warc index
 

In late 1998 advertising agency Ogilvy & Mather was put in charge of the "National Youth Anti-Drug Media" campaign, charged with curbing drug use in teenagers. The original emphas ...

An advertising campaign that used spectacular screen shots from Riven: The Sequel to Myst helped make the product the leading computer game in the United States within two months of its release. Riven ...

In the fight to combat the escalating numbers of teens who enter into drug-treatment on a daily basis, a strategy was devised to leverage the powerful influence that teens have on their friends decisi ...