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Award-winning case study
1.
Ladbrokes - Forward accountability
Jay Chiat Strategic Excellence Awards, Silver, 2009
In 2007, when UK law changed to allow the advertising of gaming and betting services, the bookmaker Ladbrokes wanted to understand whether or not to invest in advertising for the first time. Through a

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K & G Fashion Stores

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Kaiser Permanente

Kal Kan

Kale Group, Kaleseramik

Kao Corporation

Kapi'olani Health

Kartonggjenvinning AS (N'way)

Katies Fashion

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Keane, Inc.

Keep a Child Alive (KCA)

Kellogg Company

Kelso Racecourse

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KeyCorp

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Kirin Holdings Co

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Kiwi Bank

KLM Royal Dutch Airlines

Kmart

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Konami Corp - Toys and Games

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KOOL 105 FM (Denver)

KP Foods

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Kraft Canada

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Kuoni Travel Holding

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L&K: Rexona

L. J. Hooker

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La francaise des jeux

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Labatt

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Labour Party, The

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La-Z-Boy

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Le Lait - Fédération de producteurs de lait du Québec

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Lee Dungarees

Leeds Permanent Building Soc

Legal & General

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Lever Brothers (Thailand) Ltd

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Levi-Strauss & Company

Lexus Canada Inc

LG Electronics MobileComm USA Inc.

LG Group

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Lifta GmbH

Lightscape Technologies

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Lilypons Water Gardens

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Lion Corporation

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Lipton

Little Caesar Enterprises, Inc.

Littlewood's Leisure

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London Business School

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