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Profile
1.
Company Profile: The Kroger Company (US)
Company Profile in association with Adbrands, September 2009
This Company Profile provides key details and analysis of The Kroger Company, including its latest activities, market position, financial performance, Brands, structure and history, together with onwa ...

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Case Study
2.
Kroger Baby Club
Randy Waters and Gary Halperin, Direct Marketing Association - US, ECHO Awards, 1998
This 1998 DMA ECHO entry was created by Grizzard Advertising for Kroger. The objectives of this direct mail campaign were as follows: 1) to increase sales of baby products in Kroger's 149 Atlanta-mark ...

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