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Paper
1.
Going Global: Lessons Learned Over 35 Years
Peter Horan, The Advertiser, June 1998
The author discusses global marketing from the perspective of IDG, an international magazine and newspaper publisher and web-site host specialising in Information Technology. He sees integration as t ...

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Iberia Airlines

IBM

Icatu Hartford Seguros (Brazil)

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Iconix Brand Group, Inc.

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