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1.

Cracking the code: what customers say, in their own words
Tim Macer, Mark Pearson and Fabrizio Sebastiani, Market Research Society, Annual Conference, 2007

This paper describes how Egg developed a novel software solution for the automatic analysis of the many thousands of verbatim comments collected through event and customer experience surveys conducted ...

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2.

Playing the Egg game - increased value in the customer experience
John Jennick and Gary Schwartz, ESOMAR, Annual Congress, London, September 2006

Internet bank, Egg, says its aim is to differentiate itself from other banks by helping consumers make informed choices about money. It regularly measures customer satisfaction and in response to feed ...

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3.

Being John: Experiencing the Experience Economy
Jackie Sloane and Abigail Bray, Market Research Society, Annual Conference, 2004

The Being John Experience research project carried out by Added Value for internet bank Egg in 2003 drew as its inspiration the film Being John Malkovitch. The project aimed to gain a deeper insight i ...

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4.

Information super cul-de-sac? How to prevent the WAP from hitting the fan
David Skelsey and Mark Pearson, Market Research Society, Annual Conference, 2001

Describes pre-launch research for EGG before launching its WAP (Wireless Application Protocol) mobile phone in 2000. Objective was to provide the service development team with ongoing, real time feedb ...

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Subjects

Eaglemark Financial Services

East Midlands Electricity

East of England Development Agency

Easter Seals Society

Eastern Electricity (UK)

Economist (Hong Kong)

EcoRecycle Victoria

Edinburgh & Lothian Tourist Board

Edinburgh Residence

Edinburgh Tourist Board

Editora Meio & Mensagem (Brz)

Edrington Group

Edward Bakers Petfoods

Egmont Franz Schneider Ver.

Electoral Commission

Electoral Enrolment Centre

Electric Insurance

Electricite de France

Electricity Association

Electrolux, AEG-Electrolux

Electronic Arts

Eli Lilly Australia

Ellerman Travel & Leisure

Emerson marketing

EMI Virgin (Records)

Empire State Development

Empresa de Gas de la V Reg.

ENCAMS (Environmental Campaigns)

English Butter Marketing Co.

English Country Cottages

Enron Capital & Trade

Enterprise Rent-A-Car

Environment and Heritage Service, Northern Ireland

Equality Commission of Northern Ireland

Erbert & Gerbert's Subs & Clubs

Erskine Hospital

Esat Telecom (Ireland)

ESPN, Entertainment and Sports Programming Network

Estee Lauder Companies

ETrade Financial Corporation

Eurocamp Tesh Travels (Germ)

Euromarket Design, Inc.

Europcar Interrent (Hungary)

European Central Bank

European Commission

European Passenger Services

Euskaltel (Spain)

Evanston Hospital

Evening Standard

Eveready Battery Company

Exide Electronics ETG

Express Newspapers (UK)

Exprinter Banco

EyeCare Centers of America

Fairfax Magazines

Family Health International

Faneuil Hall Marketplace

Federated Investors

Federation des producteurs de lait du Quebec

Feeding Children Better

Ferrocarrils De La Generalitat

Fertiliser Manufacturers Assoc

Fidelity Investments

Financial Times

Findlater Matta

Finnische Zentrale fur Tourism

First Brands Corp/A&M Prod

First Card and Marriott

First Choice Holidays

First Citizens Bank

First Great Western

First National Bank

First Omni Bank

First Union Corp

First Western Bank

Fisher & Rosemount

Fleet Financial Group

Flextech Television

Florida Panthers Hockey Club

Flowers & Plants Association

Focus Magazin Verlag

Food & Wine from France

Food & Wine Magazine

Football Federation Australia

Football Federation of Australia

Ford Motor Company

Foster & Gallagher's Nurseries

Fosters Group Limited

Fotolabo Club (France)

Four Seasons Hotels

FOX Broadcasting

Fox Entertainment Group

Fox Kids Europe

Frank Mayer & Associates

Freedom DirectLine FS

Freedom Furniture (Australia)

French Connection

Freshbake Foods

Friesland Middle East

Friskies Petcare Ltd

Frizzell Financial Services

Frontier Airlines

Frontier Communications

Frucor Beverages

Fruit of the Loom

Fuji Photo Film

Full Frame Documentary Film Festival

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