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Case Study
1.
American Civil Liberties Union: Racial Profiling campaign
Ed Dinger, Encyclopedia of Major Marketing Campaigns, Volume 2, 2007, pp.75-78
In 1999 the American Civil Liberties Union (ACLU), a nonprofit corporation dedicated to the preservation and extension of constitutional liberties, hired its first advertising agency, New York City-ba ...

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By Lauren Luke

E.ON

Leo Burnett Chicago