Warc index
 

A campaign (2008) for Allstate Insurance Company, addressed to the Hispanic online market in which the company is strong. Objective: develop a top online educational experience for Hispanics, generate

Being able to retire is a real worry for millions of hardworking Americans who, for some very good reasons, have had a hard time saving enough for retirement. The last thing they need is another voice ...

Allstate Auto Insurance wanted to remain a top brand and grow, but faced the problems that the market is an established undifferentiated category with low involvement and interest from the customer, a

Faced with increased competition from rivals such as Geico, long-time number two auto insurer, Allstate Corp chose to adjust its advertising strategy to re-establish its position in the marketplace. D ...

This 1998 DMA ECHO entry was created by DIMAC Direct for Allstate Insurance. The objective of this direct mail campaign was to convince insurance sales agents to allocate more time to commercial vehic ...