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Paper
1.
RAC
Superbrands profiles, Brand profile, 2007
It is a fact of life that cars break down. Most drivers will find themselves let down by their vehicle at some time or other; and for the majority, the answer to these problems is to call for assistan ...

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Paper
2.
RAC
Superbrands profiles, Brand profile, 2006
RAC has been meeting the needs of the motorist since the beginning of motoring itself in the late 19th century. Today's RAC aims to satisfy all consumer needs throughout the motoring lifecycle - inclu ...

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