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Award-winning case study
1.
Cadbury Confectionary Ltd - Nut Break Squirrel
The Communication Agencies Association of New Zealand, Silver, Advertising Effectiveness Awards, 2003
In the late 1990s Cadbury didn’t have a chocolate and peanut product in New Zealand. However, it recognised that there was potential in the market as the leading product, Whittaker’s Peanut Slab, was ...

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