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Award-winning case study
1.
WestJet - Owners
Canadian Congress of Advertising, Bronze, Canadian Advertising Success Stories, 2007
WestJet was founded in 1996, and a decade later was the most profitable airline in North America. As a brand, it focuses on business efficiency, employee satisfaction, and providing a superior custome ...

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Case Study
2.
WestJet - Owners
Canadian Congress of Advertising, Silver, Canadian Advertising Success Stories, 2006
Canadians are accustomed to seeing a small group of big companies dominate different business sectors. This was highly evident in air travel, where Air Canada held a very strong position over the mark ...

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