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Case Study
1.
Scudder Defined Contributions Services 1995 'Think' Campaign
Paula M. Cote, Direct Marketing Association - US, ECHO Awards, 1996
This 1996 DMA ECHO entry was created in-house by Scudder, Stevens & Clark. Scudder markets 401(k) retirement plans, which companies offer to their employees as benefits. This campaign was designed to ...

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