Similar Content by Warc Content by Warc.2014 Copyright and database rights owned by Warc.26 July 2014Warcwebmaster@warc.comwebmaster@warc.com5<![CDATA[Brand-Placement Effectiveness And Competitive Interference In Entertainment Media: Brand Recall and Choice in Kid’s Video-Game Advertisements]]> June 2014 00:00:00 GMT<![CDATA[Standing Out from the Crowd: The Caucus Methodology for Eliciting Brand Associations Across Competitors]]> June 2014 00:00:00 GMT<![CDATA[Customer relationships: Why simply the best isn't always right]]> June 2014 00:00:00 GMT<![CDATA[Learning to be local: the global FMCG brands delivering growth in and from Asia]]> May 2014 00:00:00 GMT<![CDATA[Behavioural economics: Where the real truth lies]]> May 2014 00:00:00 GMT<![CDATA[Understanding how consumers buy: The four stages of the purchasing "loop"]]> April 2014 00:00:00 GMT<![CDATA[The most effective promotion: A comparative study across Latin American markets]]> April 2014 00:00:00 GMT<![CDATA[The impact of source effects and message valence on word of mouth retransmission]]> March 2014 00:00:00 GMT<![CDATA[A benchmark process for measuring consumer perceptions of total quality]]> March 2014 00:00:00 GMT<![CDATA[What lies beneath? Corporate reputation and the subconscious]]> March 2014 00:00:00 GMT