Similar Content by Warchttp://www.warc.com/News/Similar Content by Warc.2016 Copyright and database rights owned by Warc.06 February 2016Warcwebmaster@warc.comwebmaster@warc.com5<![CDATA[How IZZE reaches “hipster millennials”]]>http://www.warc.com/Content/ContentViewer.aspx?MasterContentRef=3e7375d9-d1b3-4142-8e68-4bf5da746bae04 February 2016 00:00:00 GMT<![CDATA[How Macy's fashions a new influencer strategy]]>http://www.warc.com/Content/ContentViewer.aspx?MasterContentRef=cec26885-e02b-4c66-9f3d-c0fee355699b03 February 2016 00:00:00 GMT<![CDATA[How Sour Patch Kids built brand fame]]>http://www.warc.com/Content/ContentViewer.aspx?MasterContentRef=23507fbd-f443-4883-b60e-d1331324ffcd09 December 2015 00:00:00 GMT<![CDATA[Connecting infant brands to China's mothers: A WeChat content analysis]]>http://www.warc.com/Content/ContentViewer.aspx?MasterContentRef=713466bb-a921-43dd-b126-376f34ccea8327 November 2015 00:00:00 GMT<![CDATA[Emojis spread Dell's back-to-school message]]>http://www.warc.com/Content/ContentViewer.aspx?MasterContentRef=e318f01c-0ae0-40d1-a67e-bcca3f9da20318 November 2015 00:00:00 GMT<![CDATA[How we became curators of cool: What the Tumblr generation can teach us about doing research]]>http://www.warc.com/Content/ContentViewer.aspx?MasterContentRef=114484f8-b963-4b5d-a6e7-34ac89ff8d5417 November 2015 00:00:00 GMT<![CDATA[From mainstream to "my stream": How L'Oréal taps digital influencers]]>http://www.warc.com/Content/ContentViewer.aspx?MasterContentRef=54aa6de8-fd79-42e0-82de-4d9a6d8c54a401 October 2015 00:00:00 GMT<![CDATA[Know the audience: Brand followers]]>http://www.warc.com/Content/ContentViewer.aspx?MasterContentRef=16495814-0486-438f-a745-f4eaf9c348be01 October 2015 00:00:00 GMT<![CDATA[Digital influencers smooth Schick's path to millennial engagement]]>http://www.warc.com/Content/ContentViewer.aspx?MasterContentRef=e1a3f92f-0f35-4b21-ac5d-4206bf39369121 September 2015 00:00:00 GMT<![CDATA[Influencers trump consumer research for Beats by Dre]]>http://www.warc.com/Content/ContentViewer.aspx?MasterContentRef=72ac4ee6-8705-4c6c-8c7a-51605d8b823603 August 2015 00:00:00 GMT