Warc Most Readhttp://www.warc.com/News/The articles and cases studies Warc users are reading most.2015 Copyright and database rights owned by Warc.05 July 2015Warcwebmaster@warc.comwebmaster@warc.com5<![CDATA[Volvo Trucks: Live test series]]>http://www.warc.com/Content/Documents/Volvo_Trucks_Live_test_series.content?ID=2d997879-7931-4147-ad58-0f91a0aa2012Warc23 June 2015 00:00:00 GMT<![CDATA[The surprise-generating machine: Fresh predictions for the digital revolution]]>http://www.warc.com/Content/Documents/The_surprisegenerating_machine_Fresh_predictions_for_the_digital_revolution.content?ID=5c8c59b3-f3c2-4c21-8820-3b2d5c540629Warc12 June 2015 00:00:00 GMT<![CDATA[The future of grocery: E-commerce, digital technology and changing shopping preferences around the world]]>http://www.warc.com/Content/Documents/The_future_of_grocery_Ecommerce,_digital_technology_and_changing_shopping_preferences_around_the_world.content?ID=83d5bcb6-ef0b-4dc0-b45d-2253fd43fc9cWarc29 April 2015 00:00:00 GMT<![CDATA['Web 4.0' and the blockchain: What are they and why should brands care?]]>http://www.warc.com/Content/Documents/39;Web_4.039;_and_the_blockchain_What_are_they_and_why_should_brands_care.content?ID=ea7540e5-c9c0-41da-8aa2-56092cc62d65Warc30 April 2015 00:00:00 GMT<![CDATA[The fascinating and frightening multiscreen consumer: How to deal with the always-on consumer, anywhere]]>http://www.warc.com/Content/Documents/The_fascinating_and_frightening_multiscreen_consumer_How_to_deal_with_the_alwayson_consumer,_anywhere.content?ID=4d582e3c-82d0-4d43-a97a-78d4da741249Warc28 April 2015 00:00:00 GMT<![CDATA[John Lewis: The bear and the hare]]>http://www.warc.com/Content/Documents/John_Lewis_The_bear_and_the_hare.content?ID=b7da365b-9342-4584-ade0-baa8afa7a10fWarc23 June 2015 00:00:00 GMT<![CDATA[10 consumer trends for 2015]]>http://www.warc.com/Content/Documents/10_consumer_trends_for_2015.content?ID=05537550-2167-48c3-a337-09664699cf87Warc01 January 2015 00:00:00 GMT<![CDATA[The Innovation Casebook 2015: Explore the world's freshest communication ideas]]>http://www.warc.com/Content/Documents/The_Innovation_Casebook_2015_Explore_the_world39;s_freshest_communication_ideas.content?ID=0ca539a1-4cb4-455f-abc9-1c688758a2d6Warc24 April 2015 00:00:00 GMT<![CDATA[The 21st century business: success in a changing world]]>http://www.warc.com/Content/Documents/The_21st_century_business_success_in_a_changing_world.content?ID=d3827783-a515-45b8-bb68-83588cd8665aWarc12 June 2015 00:00:00 GMT<![CDATA[The Brand in the Boardroom: How Ogilvy & Mather Reinvented The Marketing Principles of Brand Valuation]]>http://www.warc.com/Content/Documents/The_Brand_in_the_Boardroom_How_Ogilvy_amp;_Mather_Reinvented_The_Marketing_Principles_of_Brand_Valuation.content?ID=a650a8f8-2e21-4c80-948b-7750a312bd3eWarc19 June 2015 00:00:00 GMT