Warc Most Readhttp://www.warc.com/News/The articles and cases studies Warc users are reading most.2016 Copyright and database rights owned by Warc.01 May 2016Warcwebmaster@warc.comwebmaster@warc.com5<![CDATA[How Nike adapts ‘Just Do It’ to work across cultures]]>http://www.warc.com/Content/Documents/How_Nike_adapts_‘Just_Do_It’_to_work_across_cultures.content?ID=cd2980d7-500c-46cb-96ca-9a017e17c6f0Warc25 April 2016 00:00:00 GMT<![CDATA[Strategy in 2016: Moment marketing]]>http://www.warc.com/Content/Documents/Strategy_in_2016_Moment_marketing.content?ID=ce68cbe2-4abd-4550-b512-ca99d39a42a8Warc03 December 2015 00:00:00 GMT<![CDATA[Future 100: Trends and change to watch in 2016 ]]>http://www.warc.com/Content/Documents/Future_100_Trends_and_change_to_watch_in_2016_.content?ID=3af65685-9bf2-4235-93b2-0abecb62b333Warc08 January 2016 00:00:00 GMT<![CDATA[Digital Out-of-Home Buyer’s Guide: How to reach the on-the-go consumer]]>http://www.warc.com/Content/Documents/Digital_OutofHome_Buyer’s_Guide_How_to_reach_the_onthego_consumer.content?ID=f73b0292-5d10-41fd-b111-fab1f9a99ed1Warc01 February 2016 00:00:00 GMT<![CDATA[Why the advertising-agency business is bleeding talent]]>http://www.warc.com/Content/Documents/Why_the_advertisingagency_business_is_bleeding_talent.content?ID=b1dbce4c-e60d-43bb-b834-d0cb36074af6Warc18 April 2016 00:00:00 GMT<![CDATA[How to use the few to get to the many: what marketing science means for effective social strategy]]>http://www.warc.com/Content/Documents/How_to_use_the_few_to_get_to_the_many_what_marketing_science_means_for_effective_social_strategy.content?ID=4bc98dd3-b747-44d6-bf54-31ad540396abWarc07 April 2016 00:00:00 GMT<![CDATA[How to use influencers to drive a word-of-mouth strategy ]]>http://www.warc.com/Content/Documents/How_to_use_influencers_to_drive_a_wordofmouth_strategy_.content?ID=d8fe5518-9d2d-43be-af75-f5850fc4acafWarc21 April 2016 00:00:00 GMT<![CDATA[Warc Trends: Seriously Social 2015 - How social strategy can drive business results]]>http://www.warc.com/Content/Documents/Warc_Trends_Seriously_Social_2015__How_social_strategy_can_drive_business_results.content?ID=1276635d-7baa-42ef-a922-64c8bddb0a94Warc09 October 2015 00:00:00 GMT<![CDATA[Toolkit 2016: Six major marketing trends for the year ahead - Executive summary]]>http://www.warc.com/Content/Documents/Toolkit_2016_Six_major_marketing_trends_for_the_year_ahead__Executive_summary.content?ID=17816760-4275-4f9d-8c40-f0668dd5e547Warc02 December 2015 00:00:00 GMT<![CDATA[Brand investment and valuation – a new, empirically-based approach]]>http://www.warc.com/Content/Documents/Brand_investment_and_valuation_–_a_new,_empiricallybased_approach.content?ID=52b95cc6-9126-4483-bf6a-a5082e57f6eaWarc16 March 2016 00:00:00 GMT