Agency Business Wins: Interpublic Group
Year-to-date account wins and losses ($5m+) reported in the press
Wins in Detail
Expedia.com (travel website)
Navy Federal Credit Union (credit union)
General Motors (auto manufacturer)
Charles Schwab (investment services)
B&Q (DIY retailer)
Dairy Crest (milk products)
PNC Bank (financial services)
BMW (auto manufacturer)
Matrixx Initiatives (healthcare company)
MillerCoors (brewers)
Sun Products (detergent brands)
US Tennis Association (sporting association)
Newell Rubbermaid (housewares and office products)
Wal-Mart (retail chain)
Aussie Home Loans (financial services)
Nokia (mobile phone manufacturer)
The Carbon Trust (government environmental body)
Aldi (discount grocery chain)
Newell Rubbermaid (homewares and hardware)
WellPoint (health benefits company)
Dr Pepper Snapple Group (beverage company)
Losses in Detail
Microsoft (IT and software products)
Orbitz (online travel service)
H&R Block (tax preparation company)
RSA (financial services)
T.J. Maxx (discount retailer)
PNC Bank (financial services)
Yoplait (dairy products)
Matrixx Initiatives (healthcare company)
TGI Friday's (restaurant chain)
Nautilus (fitness equipment manufacturer)
Unilever (consumer goods manufacturer)
Quiznos (sandwich and catering firm)
Nationwide Insurance (insurance provider)
Carnival Cruises (cruise company)
United Healthcare (health insurance and services)
The Carbon Trust (government environmental body)
William Hill (bookmaker)
Pfizer (pharmaceutical/healthcare products)
John Lewis (retail chain)
TJX (apparel and home fashion retail group)
Intel (microcomputer component manufacturer)
Year-to-date account wins and losses ($5m+) reported in the press
Wins | Losses | |
| Expedia.com ($60.0m) Navy Federal Credit Union ($8.0m) General Motors ($50.0m) Charles Schwab ($100.0m) B&Q ($65.0m) Dairy Crest ($16.0m) PNC Bank ($100.0m) BMW ($200.0m) Matrixx Initiatives ($40.0m) MillerCoors ($140.0m) Sun Products ($20.0m) US Tennis Association ($8.0m) Newell Rubbermaid ($10.0m) Wal-Mart ($40.0m) Aussie Home Loans ($10.0m) Nokia ($26.0m) The Carbon Trust ($9.0m) Aldi ($16.0m) Newell Rubbermaid ($20.0m) WellPoint ($25.0m) Dr Pepper Snapple Group ($25.0m) | Microsoft ($.0m) Orbitz ($57.0m) H&R Block ($105.0m) RSA ($80.0m) T.J. Maxx ($35.0m) PNC Bank ($100.0m) Yoplait ($12.0m) Matrixx Initiatives ($40.0m) TGI Friday's ($90.0m) Nautilus ($70.0m) Unilever ($1000.0m) Quiznos ($90.0m) Nationwide Insurance ($210.0m) Carnival Cruises ($10.0m) United Healthcare ($30.0m) The Carbon Trust ($9.0m) William Hill ($14.0m) Pfizer ($60.0m) John Lewis ($29.0m) TJX ($35.0m) Intel ($100.0m) |
Wins in Detail
Expedia.com (travel website)
| Brand/s | All |
| Country | USA |
| Duties | Creative |
| New Agency | The Martin Agency (Interpublic Group) |
| Incumbent Agency | Doner (Independent) |
| Est Billings | $60m |
Navy Federal Credit Union (credit union)
| Brand/s | All |
| Country | USA |
| Duties | Creative/media planning and buying |
| New Agency | Fitzgerald + Co. (Interpublic Group) |
| Incumbent Agency | Not applicable (Not applicable) |
| Est Billings | $8m |
General Motors (auto manufacturer)
| Brand/s | Vauxhall/Saab/Chevrolet |
| Country | UK |
| Duties | Retailer marketing |
| New Agency | McCann Erickson (Interpublic Group) |
| Incumbent Agency | Delaney Lund Knox Warren/BMB (Creston/Independent) |
| Est Billings | $50m |
Charles Schwab (investment services)
| Brand/s | All |
| Country | USA |
| Duties | Media planning and buying |
| New Agency | Universal McCann (Interpublic Group) |
| Incumbent Agency | PHD (Omnicom Group) |
| Est Billings | $100m |
B&Q (DIY retailer)
| Brand/s | All |
| Country | UK |
| Duties | Creative |
| New Agency | McCann Erickson (Interpublic Group) |
| Incumbent Agency | JWT (WPP Group) |
| Est Billings | $65m |
Dairy Crest (milk products)
| Brand/s | All |
| Country | UK |
| Duties | Media planning and buying |
| New Agency | Universal McCann (Interpublic Group) |
| Incumbent Agency | John Ayling & Associates (Independent) |
| Est Billings | $16m |
PNC Bank (financial services)
| Brand/s | PNC Bank/National City |
| Country | USA |
| Duties | Creative/media planning and buying/digital |
| New Agency | Deutsch (Interpublic Group) |
| Incumbent Agency | Doner/Campbell Mithun (Independent/Interpublic Group) |
| Est Billings | $100m |
BMW (auto manufacturer)
| Brand/s | All |
| Country | USA |
| Duties | Creative |
| New Agency | Universal McCann (Interpublic Group) |
| Incumbent Agency | GSD&M Idea City (Omnicom Group) |
| Est Billings | $200m |
Matrixx Initiatives (healthcare company)
| Brand/s | Zicam |
| Country | USA |
| Duties | Creative |
| New Agency | Lowe (Interpublic Group) |
| Incumbent Agency | McCann Erickson (Interpublic Group) |
| Est Billings | $40m |
MillerCoors (brewers)
| Brand/s | Miller Lite |
| Country | USA |
| Duties | Creative |
| New Agency | DraftFCB (Interpublic Group) |
| Incumbent Agency | Bartle Bogle Hegarty (Publicis Groupe) |
| Est Billings | $140m |
Sun Products (detergent brands)
| Brand/s | Wisk |
| Country | USA |
| Duties | Creative |
| New Agency | Lowe (Interpublic Group) |
| Incumbent Agency | Bartle Bogle Hegarty (Publicis Groupe) |
| Est Billings | $20m |
US Tennis Association (sporting association)
| Brand/s | All |
| Country | USA |
| Duties | Creative |
| New Agency | The Martin Agency (Interpublic Group) |
| Incumbent Agency | Arnold (Havas) |
| Est Billings | $8m |
Newell Rubbermaid (housewares and office products)
| Brand/s | Sharpie |
| Country | USA |
| Duties | Creative |
| New Agency | Draftfcb (Interpublic Group) |
| Incumbent Agency | BrandBuzz (WPP Group) |
| Est Billings | $10m |
Wal-Mart (retail chain)
| Brand/s | All |
| Country | USA |
| Duties | Digital |
| New Agency | R/GA (Interpublic Group) |
| Incumbent Agency | Not applicable (Not applicable) |
| Est Billings | $40m |
Aussie Home Loans (financial services)
| Brand/s | All |
| Country | Australia |
| Duties | Creative |
| New Agency | Lowe (Interpublic Group) |
| Incumbent Agency | Saatchi and Saatchi (Publicis Groupe) |
| Est Billings | $10m |
Nokia (mobile phone manufacturer)
| Brand/s | All |
| Country | Multiple |
| Duties | Digital |
| New Agency | R/GA/Isobar (Interpublic Group/Aegis Group) |
| Incumbent Agency | Various (Various) |
| Est Billings | $26m |
The Carbon Trust (government environmental body)
| Brand/s | All |
| Country | UK |
| Duties | Media buying |
| New Agency | Universal McCann (Interpublic Group) |
| Incumbent Agency | Universal McCann/Carat (Interpublic Group/Aegis Group) |
| Est Billings | $9m |
Aldi (discount grocery chain)
| Brand/s | All |
| Country | USA |
| Duties | Creative |
| New Agency | McCann Erickson (Interpublic Group) |
| Incumbent Agency | John & Low (Independent) |
| Est Billings | $16m |
Newell Rubbermaid (homewares and hardware)
| Brand/s | Technology Global Business Unit |
| Country | Multiple |
| Duties | Creative |
| New Agency | McCann Worldgroup (Interpublic Group) |
| Incumbent Agency | Various (Various) |
| Est Billings | $20m |
WellPoint (health benefits company)
| Brand/s | All |
| Country | USA |
| Duties | Creative |
| New Agency | Deutsch (Interpublic Group) |
| Incumbent Agency | DDB (Omnicom Group) |
| Est Billings | $25m |
Dr Pepper Snapple Group (beverage company)
| Brand/s | Diet Dr Pepper |
| Country | USA |
| Duties | Creative |
| New Agency | Deutsch (Interpublic Group) |
| Incumbent Agency | Young & Rubicam (WPP Group) |
| Est Billings | $25m |
Losses in Detail
Microsoft (IT and software products)
| Brand/s | Office products |
| Country | Multiple |
| Duties | Creative |
| New Agency | JWT (WPP Group) |
| Incumbent Agency | McCann Erickson (Interpublic Group) |
| Est Billings | $0m |
Orbitz (online travel service)
| Brand/s | All |
| Country | USA |
| Duties | Creative |
| New Agency | Trailer Park Studios (Independent) |
| Incumbent Agency | Mullen (Interpublic Group) |
| Est Billings | $57m |
H&R Block (tax preparation company)
| Brand/s | All |
| Country | USA |
| Duties | Creative |
| New Agency | DDB/Tribal DDB (Omnicom Group) |
| Incumbent Agency | Campbell Mithun (Interpublic Group) |
| Est Billings | $105m |
RSA (financial services)
| Brand/s | All |
| Country | Multiple |
| Duties | Media planning and buying |
| New Agency | Starcom (Publicis Groupe) |
| Incumbent Agency | Universal McCann (Interpublic Group) |
| Est Billings | $80m |
T.J. Maxx (discount retailer)
| Brand/s | All |
| Country | USA |
| Duties | Creative (broadcast) |
| New Agency | Grey (WPP Group) |
| Incumbent Agency | Mullen (Interpublic Group) |
| Est Billings | $35m |
PNC Bank (financial services)
| Brand/s | PNC Bank/National City |
| Country | USA |
| Duties | Creative/media planning and buying/digital |
| New Agency | Deutsch (Interpublic Group) |
| Incumbent Agency | Doner/Campbell Mithun (Independent/Interpublic Group) |
| Est Billings | $100m |
Yoplait (dairy products)
| Brand/s | Yoghurt range |
| Country | USA |
| Duties | Creative |
| New Agency | Publicis (Publicis Groupe) |
| Incumbent Agency | McCann Erickson (Interpublic Group) |
| Est Billings | $12m |
Matrixx Initiatives (healthcare company)
| Brand/s | Zicam |
| Country | USA |
| Duties | Creative |
| New Agency | Lowe (Interpublic Group) |
| Incumbent Agency | McCann Erickson (Interpublic Group) |
| Est Billings | $40m |
TGI Friday's (restaurant chain)
| Brand/s | All |
| Country | USA |
| Duties | Creative/media planning and buying |
| New Agency | Publicis/Digitas/Spark (Publicis Groupe) |
| Incumbent Agency | Deutsch/LA (Interpublic Group) |
| Est Billings | $90m |
Nautilus (fitness equipment manufacturer)
| Brand/s | All |
| Country | USA |
| Duties | Digital/media planning and buying |
| New Agency | TouchPoint Integrated Communications (Ryan Partnership) |
| Incumbent Agency | TouchPoint Integrated Communications/ID Media (Ryan Partnership/Interpublic Group) |
| Est Billings | $70m |
Unilever (consumer goods manufacturer)
| Brand/s | Surf |
| Country | Multiple |
| Duties | Creative |
| New Agency | Bartle Bogle Hegarty (Publicis Groupe) |
| Incumbent Agency | Bartle Bogle Hegarty/Lowe (Publicis Groupe/Interpublic Group) |
| Est Billings | $1000m |
Quiznos (sandwich and catering firm)
| Brand/s | All |
| Country | USA |
| Duties | Media planning and buying |
| New Agency | Horizon Media/Pohmedia (Independent) |
| Incumbent Agency | Initiative (Interpublic Group) |
| Est Billings | $90m |
Nationwide Insurance (insurance provider)
| Brand/s | All |
| Country | USA |
| Duties | Creative |
| New Agency | McKinney (Independent) |
| Incumbent Agency | TM Advertising (Interpublic Group) |
| Est Billings | $210m |
Carnival Cruises (cruise company)
| Brand/s | Princess Cruises |
| Country | USA |
| Duties | Creative/media planning and buying |
| New Agency | Ignited (Independent) |
| Incumbent Agency | Dailey & Associates (Interpublic Group) |
| Est Billings | $10m |
United Healthcare (health insurance and services)
| Brand/s | All |
| Country | USA |
| Duties | Creative |
| New Agency | Ogilvy & Mather (WPP Group) |
| Incumbent Agency | Deutsch/LA (Interpublic Group) |
| Est Billings | $30m |
The Carbon Trust (government environmental body)
| Brand/s | All |
| Country | UK |
| Duties | Media buying |
| New Agency | Universal McCann (Interpublic Group) |
| Incumbent Agency | Universal McCann/Carat (Interpublic Group/Aegis Group) |
| Est Billings | $9m |
William Hill (bookmaker)
| Brand/s | All |
| Country | UK |
| Duties | Media planning and buying |
| New Agency | The7stars (Independent) |
| Incumbent Agency | Initiative (Interpublic Group) |
| Est Billings | $14m |
Pfizer (pharmaceutical/healthcare products)
| Brand/s | Chantix |
| Country | USA |
| Duties | Creative |
| New Agency | mcgarrybowen (Dentsu) |
| Incumbent Agency | McCann HumanCare (Interpublic Group) |
| Est Billings | $60m |
John Lewis (retail chain)
| Brand/s | All |
| Country | UK |
| Duties | Creative |
| New Agency | Adam & Eve (Independent) |
| Incumbent Agency | Lowe (Interpublic Group) |
| Est Billings | $29m |
TJX (apparel and home fashion retail group)
| Brand/s | HomeGoods |
| Country | USA |
| Duties | Creative |
| New Agency | Kirshenbaum Bond + Partners (MDC Partners) |
| Incumbent Agency | Gotham (Interpublic Group) |
| Est Billings | $35m |
Intel (microcomputer component manufacturer)
| Brand/s | Brand/corporate advertising |
| Country | Multiple |
| Duties | Creative |
| New Agency | Venables Bell & Partners (Independent) |
| Incumbent Agency | McCann Erickson (Interpublic Group) |
| Est Billings | $100m |
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Agency Business Wins
