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Agency Business Wins: Aegis Group
Year-to-date account wins and losses ($5m+) reported in the press
Aegis Group


Wins
(Year to Date)

 

Losses
(Year to Date)

Discovery Networks UK ($8.0m)
Kraft ($110.0m)
Telegraph Media Group ($16.0m)
AA ($44.0m)		 Lifetime Television ($25.0m)
Time Warner ($250.0m)
Hyundai Kia ($800.0m)


Wins in Detail

Discovery Networks UK (broadcast network)
Brand/sAll
CountryUK
DutiesMedia planning and buying
New AgencyVizeum (Aegis)
Incumbent AgencyStarcom (Publicis Groupe)
Est Billings$8m


Kraft (grocery and dairy manufacturer)
Brand/sAll
CountryChina
DutiesMedia planning and buying
New AgencyAegis Media (Aegis)
Incumbent AgencyMindShare (WPP Group)
Est Billings$110m


Telegraph Media Group (publishing group)
Brand/sAll
CountryUK
DutiesMedia buying
New AgencyCarat (Aegis)
Incumbent AgencyUniversal McCann (Interpublic Group)
Est Billings$16m


AA (break down insurance)
Brand/sAll
CountryUK
DutiesOnline advertising (search)
New AgencyCarat (Aegis)
Incumbent AgencyI-Level (Independent)
Est Billings$44m





Losses in Detail

Lifetime Television (broadcast network)
Brand/sAll
CountryUSA
DutiesMedia planning and buying
New AgencyMediaCom (WPP Group)
Incumbent AgencyCarat (Aegis Group)
Est Billings$25m


Time Warner (media group)
Brand/sNew Line Cinema
CountryUSA
DutiesMedia planning and buying
New AgencyMediaCom (WPP Group)
Incumbent AgencyCarat (Aegis Group)
Est Billings$250m


Hyundai Kia (automotive group)
Brand/sAll
CountryUS
DutiesMedia planning and buying
New AgencyInitiative (Interpublic Group)
Incumbent AgencyCarat (Aegis)
Est Billings$800m





Also see:
Profile of Aegis Group



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