WARC MOBILE: TODAY'S HEADLINES

FIFA sponsors 'going nowhere'
ZURICH: Leading sponsors of FIFA have offered a guarded response to the arrests of several of the global footballing organisation's officials on charges of corruption and the opening of an investigation into how the 2018 and 2022 World Cups were...

Sky develops pan-European TV
MILAN: Sky, the pay TV broadcaster, is moving to develop pan-European television programming with a focus on the arts. Towards the end of last year Sky completed the acquisitions of Sky Italia and Sky Deutschland to create a group

Lenovo bets on innovation
BEIJING: Lenovo has affirmed its faith in innovation to drive future growth as the technology business unveiled new products and demonstrated breakthrough product concepts at Lenovo Tech World, the company's first global technology event. "We're...

Digital markets mature
RANCHO PALOS VERDES, CA: Annual growth in the number of internet users and smartphone owners is slowing and the digital focus is rapidly shifting to mobile and video according to the latest Internet Trends report from Mary Meeker. Now a partner at...

Programmatic TV to hit $10bn
NEW YORK: Programmatic TV buying in the US will grow fourfold between 2015 and 2019, by when it will be worth some $10bn according to a new report from Magna Global. The strategic global media unit of IPG Mediabrands defined programmatic TV as all...

Aussies see Facebook negatively
SYDNEY: Australian social media users regard the level of advertising on Facebook as having reached saturation level according to a report which also finds they are more likely to see Instagram and Pinterest as positive channels. The...

HotelTonight shows power of mobile
NEW YORK: HotelTonight, an app enabling last-minute hotel bookings, has successfully shown how mobile can offer unique forms of utility to consumers while also encouraging incremental purchase occasions. Sam Shank, HotelTonight's co-founder/ceo,...


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