Warc Prize deadline extended

03 February 2012

LONDON/WASHINGTON: The deadline for the $10,000 Warc Prize for Innovation has been extended to 29 February 2012.

The Prize, which is free to enter, is a worldwide search offering $10,000 in cash to the best case study of communications innovation involving any country, discipline, product sector or budget size.

Jonathan Mildenhall, Coca-Cola's vice president, global advertising strategy and content excellence, is chairing the judges.

Among the client-side marketers on the panel are Susan Wagner, Johnson & Johnson's senior vice president, global strategic insights, and Gerry D'Angelo, media director at Kraft Foods Europe.

Karen H Ebben, General Motors' director, actionable consumer and brand intelligence, and Phillip Manzi, Nokia's director of global marketing operations, will also join this group.

They are to be accompanied by Beth Uyenco, global research director at Microsoft Advertising, and Marc de Swaan Arons, chairman of EffectiveBrands.

Amir Kassaei, DDB Worldwide's chief creative officer, Mark Holden, PHD's Worldwide's strategy and planning director, and Vita Harris, Draftfcb's global strategy officer, will all represent leading agencies.

For further details about the Prize criteria and entry process, visit www.warc.com/prize.

To access the latest Prize-related content, follow @WarcEditors on Twitter and the discussions on the Warc LinkedIn Group.

Data sourced from Warc