Virgin Media On the Mend?

09 November 2007

LONDON: Virgin Media enjoyed its best quarter in eighteen months in terms of growth in customer, broadband and telephony revenues, according to the company's Q3 figures.

Virgin bled some 70,000 subscribers in Q2 of this year, but a rise in new users and a dip in customer churn (from 1.8% to 1.7%) in the three months to September 30 meant the company added a net total of 13,000 subscribers in Q3.

This included the addition of 20,400 net new subscribers to its cable TV offering, which had previously haemorrhaged customers following a dispute with BSkyB that led to Virgin's dropping of several Sky channels.

It also added 116,000 new users for its broadband service, a total that rises to 123,000 when it includes customers that are not on its cable network.

But the cable giant's telephone service shed 1,300 customers, although even this was a marked improvement on the Q2 decline of almost 57,000.

Acting ceo Neil Berkett said: "Our third-quarter results show a significant turnaround in customer and revenue-generating user growth, with our best customer, broadband and telephony growth since the cable merger in March 2006."

Data sourced from; additional content by WARC staff