Southern Hemisphere Launches Point of Purchase Event

31 August 2001

The first-ever Point-of-Purchase Awards Competition and Expo ever to be held in the Southern Hemisphere will open its doors on 9/10 October in Sydney, Australia.

Point of Purchase Advertising International Australia and New Zealand, was incorporated in 1996 and now has around one hundred member companies ranging from retailers, brand marketers and design agencies to producers and suppliers.

The Expo will take place at Sydney’s Hordern Pavilion where the awards event will also be staged and judged. In addition there will be a special forum with guest speakers from the US, UK and Australia.

Full details and registration at

News source: POPAI