Retailer presses for food advertising restrictions

05 July 2000

The Co-op has joined the advertising-to-children debate by calling on the Independent Television Commission (ITC) to impose restrictions on food advertising during children’s viewing hours. The retailer wants the ITC to ban ads that promote products high in fat, sugar or salt.

The Co-op says it will back up its demands by using its own advertising to promote healthy eating among children.

CampaignLive (UK)