America’s digital TV sector received a boost this week with news that the number of dTV-ready sets shipped from factories in March was up 86% from the same month in 2001.
The figures were released by the Consumer Electronics Association, which said that 148,269 units left the shelves last month, worth over $257 million (£177m; €286m) in sales. It estimates that US consumers could spend as much as $9 billion on high-definition TV equipment this year.
The news comes just weeks after the Federal Communications Commission decided it had to act to accelerate the hitherto sluggish growth in America’s dTV sector [WAMN: 05-Apr-02].
Data sourced from: MediaWeek.com (USA); additional content by WARC staff