PetSmart Awards $25m Ad Account to Doner

04 December 2000

Bloomfield Hills, Michigan, agency Doner has landed PetSmart’s $25 million advertising account after a review overseen by West Hollywood consultancy Select Resources International.

Incumbent Publicis in the West, Seattle, failed to make it to the final round, which included Campbell-Ewald West (Los Angeles), Leo Burnett (Chicago), Richards Group (Dallas) and field marketing shop Moroch (also Dallas-based).

News source: Advertising Age - Daily Deadline