31 May 2000

Paris-based advertising network Publicis should see profits and gross operating margin rise more than 30% during 2000, reports chairman Maurice Levy. In an interview with La Tribune, M Levy said that Publicis’ turnover had risen 50% year-on-year in the period January-April 2000. The surge is attributed to new business worth an estimated €600 million ($550 million) in the first quarter of the year.

Levy also predicted that organic growth will reach 13%-14%: "Double the growth in the world market." He added that double digit growth "in the coming years" is almost guaranteed and Publicis "could envisage buying another [agency] network".

News Source: CampaignLive (UK)