Network Associates Seeks Shop for $10m–$20m Ad Business

20 September 2001

Santa Clara, California-headquartered Network Associates is seeking an agency for its $10–$20 million ad account.

The client, which markets online and corporate security packages such as McAfee anti-virus software, is said to favour shops in San Francisco or Northern California.

Los Angeles agency Answer Think formerly handled the business, but is in the process of abandoning traditional advertising in favour of web services.

Adspend by Network Associates totalled $11.4m last year, according to Competitive Media Reporting.

News source: Advertising Age - Daily Deadline