Murdoch Mulls WSJ Online Giveaway

20 September 2007

NEW YORK: The Wall Street Journal may follow in the recent footsteps of rival title the New York Times and ditch charges for access to its website.

Owner-in-waiting Rupert Murdoch, who expects his News Corporation empire to complete its $5 billion (€3.58bn; £2.5bn) acquisition of Dow Jones before the year end, says the move would result in a short term revenue loss of around $30 million.

However, he believes it would be comfortably offset by increased advertising to a bigger online audience.

Data sourced from Financial Times online; additional content by WARC staff