Media Merger Forces Out ZenithOptimedia Boss: Report

12 March 2004

According to sources in New York, John Perris (55), high profile ceo of global media network ZenithOptimedia, is poised to quit the agency.

The departure of the media savant is said to be connected with plans by parent Publicis Groupe to merge Zenith with its other media network, Starcom MediaVest.

Publicis is expected to issue a statement today (Friday) confirming Perriss' resignation. Meantime, the lips of all involved parties are firmly zipped.

Data sourced from:; additional content by WARC staff