Mastercard Launches Touch-Sensitive Card for Low Cost Items

05 September 2007

LONDON: Mastercard has launched Tap & Go, a 'touch and pay' system in the UK. It is specifically designed for small, swift purchases below £10 ($20; €14).

Branded PayPass, the new card enables consumers to pay for goods simply by tapping their plastic against a special cardreader - rather than having to use a PIN number or hunting for cash.

The scheme debuts in London, with a national rollout expected next year. Despite some critics' fears that the card is vulnerable to to fraud and theft, rival Barclaycard is to unveil its own version imminently.

Data sourced from BBC Online; additional content by WARC staff