Intel Signals New Interest in Mobile Market

03 June 2008

SANTA CLARA, California: The planet's dominant microprocessor manufacturer Intel has resuscitated its interest in the cellphone market via its latest low-power Atom chip - perceiving new opportunity as smarter cellphones increasingly converge with computers.

Intel failed in its last attempt to penetrate the mobile phone market, selling its XScale communications division to Silicon Valley neighbour Marvell in 2006. 

Ceo Paul Otellini told a New York technology convention: "If you accept that the value proposition of the high end of the mobile phone market is full internet access that happens to have voice, my view is that it's easier to add voice to a small computer than vice-versa."

He added that the mobile internet market would be worth an annaul $10 billion (€6.4bn; £5.09bn) within a few years.

Data sourced from Financial Times Online; additional content by WARC staff