Guinness Promotes Haigh to Global Role

05 January 2001

Diageo unit Guiness UDV has promoted former Guinness Great Britain marketing director Gary Haigh to the newly created role of global director, ready-to-drink brands.

Haigh’s portfolio includes Smirnoff Ice, Smirnoff Mule, Gordon’s Space and Stolly Lemon Ruski.

Prior to joining Guinness from Pizza Hut in 1998, Haigh held a number of international marketing positions at PepsiCo.

News source: Advertising Age - International Daily