Another 88.4% of the panel had 20 apps or more on their phone, while 47.4% boasted over 50, and 29.2% placed this figure at 80 or above. An extra 96% of the sample used at least three such tools each day.
Some 88.9% of respondents downloaded apps on a weekly basis, and roughly 28.3% did so daily. However, 88.4% had also previously deleted an app on the day they installed it.
When visiting this App Store, 58.1% of interviewees had a "clear" or "very clear" idea of what they were looking for, whereas 41.9% were "uncertain" or held a "vague" conception of their desired product.
Among the main ways consumers discovered these offerings was the the official chart showing which were the most popular apps on 96.7%. Recommendations from blogs and specialist sites posted 93.4% here.
Search registered 85.1% on the same metric, while more general word of mouth yielded 82.6%, and advertising banners recorded 70.8%.
Elsewhere, 78.1% of those polled visited the "Top 25" listing on the App Store at least once a week, and 21.9% did so between once and four times per month.
Games constituted the leading category, with a 70.3% download rate. This total hit 53.5% for services, 40.2% for entertainment and 24.2% for "productivity" tools. News and music both scored 23.3%.
A 57.1% majority of the audience who downloaded apps had used search facilities to find an app. Within this group, 79.8% had searched by name, and 44.3% in terms of function.
Price was cited as the primary influence on decisions by 86.6% of contributors, standing at 58.8% for the category, 54.4% for the logo, 51.8% for the name, and 50.7% for its rank in the download ratings.
Only 15.7% of participants had never paid for an app. A 55.4% share of interviewees spend a minimum of €2 a month on these products, and 19% invested more than €4.99 in the same period.
A further 46.7% of interviewees had made an in-app purchase, with 58% of this audience always paid below €2.99 on these acquisitions, but 15.4% had previously splashed out over €8.99.