Enterprise IG Appoints Global Chief

19 March 2001

WPP-owned Enterprise IG, the world’s largest brand and identity consultancy, has appointed Ron Capello to the new post of worldwide president in a bid to strengthen its growth as a global network.

Capello’s former role, president of Enterprise IG’s New York office, will be filled by Scott Lerman, who moves from the presidency of US brand consultancy Siegelgale.

The network’s ceo Jim Johnson welcomed Cappello’s appointment, calling his experience in handling global accounts “second to none.” Continuing in eulogistic mode, Johnson hailed Lerman as “one of the most innovative and influential leaders in our industry.”

News Source: CampaignLive (UK)