Board Confirms Postal Rates to Rise, January 7

06 December 2000

Publishers and direct marketers are among the hardest hit by the imminent rise in US Postal Services rates, confirmed yesterday by the USPS Board of Governors. Despite the scant thirty-day notice period, postal officials assured mail users that the rate changes wont affect deliveries.

The confirmed increases will hike rates for most magazines by 9.9%, reducing to 7.2% for non-profit publications. Direct marketers will pay 8.8% more for standard mail, while increases in catalog rates vary from 4.6% to 9.1%. But the most eye-watering change is in bound printed matter rates, which leap by up to 17.6% according to circumstances.

The Board of Governors rejected four minor recommendations proposed by the Rate Commission, one of which would have created a preferential rate for stamps printed via special computer software.

News source: Advertising Age - Daily Deadline