BBDO Appoints Global President

11 November 2002

Andrew Robertson is the new president of BBDO Worldwide, appointed to the newly created position last week.

He retains his present post as president/ceo of the network’s North American arm, and will manage the agency at a worldwide level alongside global chairman/ceo Allen Rosenshine. His first responsibility will be overseeing Latin American operations.

Rosenshine said the appointment does not presage his retirement. “I have no date in mind for giving up my ceo responsibilities,” he insisted.

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