Data collection methods: Self-completion, drop and c...

Page 1 of 1

all [4]papers [4]cases [0]news [0]classics [0]

Reset search

Print | Email | Add to My Folder

My preferred format is HTML | Change to PDF

Conducting survey research among organisational populations in developing countries: can the drop and collect technique make a difference?
Jurgen Kai-Uwe Brock and Kevin I. N. Ibeh, International Journal of Market Research, Vol. 46, No. 3, 2004, pp.375-383

This paper draws upon relevant empirical evidence to suggest the greater effectiveness of the drop and collect survey (DCS) method in enhancing response rates among sub-Saharan African (SSA) organisat ...

Summary | Full Text | More Like This

Another Streetcar Named Desire. Two Cases of Evaluating and Efficacy of Self-Administered Questionnaires: Sexual Products and Cars
ESOMAR, Marketing in Asia, Manila, November 1998

The traditional method of face-to-face interviewing in India has clear advantages. However, questions arise in its applicability to all types of research. Can it be used to get feedback on personal to ...

Summary | Full Text | More Like This

News Perspectives On An Old Technique: Modernising Door-to Door Placements
Lisa Hildago, Advertising Research Foundation Workshops, Media Research, October 1998

Describes an ongoing study by Simmons into the best ways of placing the SMM product-media survey with respondents. Various alternative methods are discussed.

Summary | Full Text | More Like This

Information and research based on multi-media stimulation. Application of an innovative technique in France
Isabelle Blot and Veronique Beillan, ESOMAR, Marketing Research, Edinburgh, September 1997

This paper presents a new method of self-administered surveying which enhances information gathering on new and innovative services and products by accelerating the phase providing information on the ...

Summary | Full Text | More Like This

1 Page:Previous