Fieldwork, interviewers: Incentives

 

This paper describes the latest thinking in the field of psychology relating to human motivation and how this may be used to inform the market research industry in its quest to reduce non-response. It ...

In a world where marketing messages are ubiquitous and consumers try to shield themselves from message proliferation by subscribing to do not call lists and using spam blockers, what hope do researche ...

Today one can choose between several different software packages for management of web access panels. These software packages can be exellent tools, but building and maintaining a good panel is still ...

The paper describes the most important parameters that influence the response rate of an online access panel. It also includes the results of a comparative study which analyses the dependency of click ...

This article reports on motivation in the process of online access panel recruitment and its impact on return rates, quantity of open answers and the time spent in answering the survey. The thesis is ...

Although researchers use internet-based surveys more often than ever in their research, there is little research on the effect of incentives on response rate, speed and cost. This study attempts to fi ...

In this particular instance a prize drawing as a survey response incentive did not increase the response rate for a mail questionnaire study of computer purchasers. However, it did increase the magazi ...

This paper reports the results of a study which compared the effectiveness of a tea bag and a $1 coin as prepaid incentives in a mail survey of the general public. The tea bag had no effect on respons ...

Making a contribution to a charitable cause is a promising incentive to encourage survey sample members to complete and return mail questionnaires. Results of the study reported here indicate that the ...

An experiment was conducted with cash incentives on a personal interview survey in three Ontario, Canada, cities. One dollar prepaid yielded significantly higher response, sample-wide and less socio-d ...

Using data from the 1996 USA Survey of Income and Program Participation Incentive Experiment, the paper investigates whether the use of monetary incentives affects the completeness and accuracy of inf ...

Reports on a series of experiments carried out over a two-year period, on a monthly telephone survey, to increase response rates or reduce interviewer effort by the use of a range of incentive approac ...

Increasing use of incentive payments to survey respondents raises the threat of several unintended consequences, among them the creation of expectations for future payments and the possibility of a de ...