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Case Study
1.
360 (Degrees) Communications - Customer Retention Mailer
Kedran Whitten and Ronald D. Cusano, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by Ira Thomas Associates for 360 (Degrees) Communications. The objective of this direct mail campaign was to retain current customers who were nearing the end of t ...

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