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GE Healthcare EDI Door Opener Program
Debra Kaplan and Collen Keane, Direct marketing Association (US), ECHO Awards, 1998

This 1998 DMA ECHO entry was created by Yeck Brothers Company for GE Information Services (GEIS). While GEIS was known throughout the healthcare industry as a Value Added Network provider, it was not ...

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Wayne Feed Replacement Heifer Program
Dean Hefner and Rober Hothem, Direct marketing Association (US), ECHO Awards, 1998

This 1998 DMA ECHO entry was created by Yeck Brothers Company for Wayne Feed, the producer of Advantage 24 Milk Replacement Line of nursing products for heifer calves. The objectives of this direct ma ...

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The JDC Albuquerque Express
Ron Van Diver and Bob Yeck, Direct marketing Association (US), ECHO Awards, 1997

This DMA ECHO entry was created by Yeck Brothers for John Deere Credit (JDC). The objective of this direct mail campaign was to encourage dealers to stop by the JDC booth at a popular farm equipment t ...

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JDC Invitational
Ron Vandiver and Bob Yeck, Direct marketing Association (US), ECHO Awards, 1997

This DMA Silver ECHO award winner was created by Yeck Brothers Company for John Deere Credit (JDC). A typical John Deere dealer has many competitive resources for financing. The objective of this camp ...

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John Deere Credit 'The Great Gator Chase Program'
Karen A. Boyle and Ron Vandiver, Direct marketing Association (US), ECHO Awards, 1996

This 1996 DMA ECHO entry was created by Yeck Brothers Company for John Deere Credit (JDC). JDC offers credit financing for many types of equipment through authorized dealers. This program targeted RV ...

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Fleet Financial Group 'Preapproved Loan Check Program'
Karen A. Boyle and Lisa Curry, Direct marketing Association (US), ECHO Awards, 1996

This 1996 DMA ECHO entry was created by Yeck Brothers Company for Fleet Financial Group. Fleet wanted to dramatically increase its consumer loan portfolio, and believed that marketing to their own cus ...

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