O - P: Ogilvy & Mather Direct Chicago

 

This DMA ECHO entry was created by Ogilvy & Mather Direct - Chicago for Kraft Foods' Miracle Whip Salad Dressing. The objectives of this direct mail campaign were to generate profitable incremental vo ...

This DMA ECHO entry was created by Ogilvy & Mather Direct - Chicago for Kraft Foods' Good Seasons Salad Dressing Mixes. The objective of this direct mail campaign was to generate profitable incrementa ...

This DMA ECHO entry was created by Ogilvy & Mather Direct - Chicago for Benevia (Equal Sweetener). The objective of this multimedia campaign was to increase the use of Equal Sweetener among heavy suga ...

This 1996 DMA Silver ECHO award winning campaign was created by Ogilvy & Mather Direct, Ireland in order to promote Differential Marketing, a new, proprietary marketing tool developed by Ogilvy & Math ...