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Profile
1.
Agency Profile: HHCL Red Cell (UK)
Agency Profile in association with Adbrands, October 2007
This Agency Profile provides key details and analysis of HHCL Red Cell, including its latest activities, market position, financial performance, Brands, structure and history, together with onward lin ...

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Case Study
2.
Pot Noodle - The 'Slag of all Snacks'
Andy Davies, Account Planning Group (UK), Highly Commended, Creative Planning Awards 2003
Rebranding campaign for Pot Noodle, losing ground to competition and facing a need to break out of being merely an icon for rebellious youth. The TV campaign was aimed mainly at lapsed users, based on ...

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