Legal and ethical issues: Self-regulation

 

This article discusses the ten ads which received the most complaints to the Advertising Standards Authority in 2007. As well as providing some background information regarding the ads, it also contai ...

Self-regulation of the UK advertising industry is based on the balance between the Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP), both of which are funded by th ...

In this article, FTC chair Deborah Platt Majoras addresses the major issues affecting the US advertising industry. These include the FTC's priorities against deceptive health claims and mortgage adver ...

This paper investigates the image and role of the advertising industry in US society. In spite of heavy investment in social welfare schemes, Jaffe describes the advertising industry’s ongoing image ...

Summarises recent rulings by the Federal Communications Commission (FCC) on indecency in broadcasting, including commercials. This year (2006), the FCC has issued several fines and has expanded its de ...

Interview with Deborah Platt Majoras, Chairman of the Federal Trade Commission (FTC). Her views were sought on ten questions relating to advertising regulation: 1) the impact of advertising on the eco ...

Children are stakeholders in business, as consumers in a much more commercial world. Businesses must take account of the grave concerns expressed by parents and children's groups about how businesses ...

Describes an approach to implementing responsible marketing to children, called `enrichment marketing'. There are three keys to this, described in detail: that the marketing is appropriate to the age ...

Analyses the current state of children as consumers and the implications for responsible marketing. A survey by the National Consumer Council (NCC) finds that while most children over 10 enjoy shoppin ...

Discusses the issues raised by child obesity and food advertising in the UK. The work of the Food Advertising Unit (FAU) and the Food and Drink Federation (FDF), represented by the two authors, is des ...

Discusses Reklame Rakkers, a foundation for developing media literacy in children in the Netherlands. The programme was developed in collaboration with the UK's Media Smart (described elsewhere in the ...

Media Smart is a non-profit media literacy programme for primary school age children, focused on advertising. Launched in the UK in 2002, it is being copied elsewhere in Europe. It is supported by gov ...

Concerned Children's Advertisers (CCA), established in Canada for 15 years, is a charity devoted to helping and informing children about challenges in life and social issues as well as teaching them a ...

This paper summarises the main national and international legislation concerning advertising to under -14s across Europe. It also outlines self-regulation code of practice and complaints procedures es ...

Reviews the history of marketing directly to children in the US: how it started with television, the growth of products developed to appeal to children (especially breakfast cereals and toys), and how ...

Describes the development and benefits of advertising self-regulation in the United States. NARC (National Advertising Review Council) is the advertising industry alliance of the AAAA, AAF, ANA and CB ...

One of the main challenges facing the UK food industry is childhood obesity. This paper looks at the steps that manufacturers, retailers and advertisers are taking to deal with the issue and argues th ...

Continuing our series of legal briefings, Sharad Vadehra outlines Indian law relating to advertising to children and explains why legislation in India still has a way to go to meet European and Americ ...

In this article, continuing our series of legal briefings, Maria Luisa Cassandro and Felix Hofer outline the legislation in Italy relating to advertising to children.

Continuing our series of legal briefings, Michel Béjot and Barbara Doittau outline French law relating to advertising to children and explain the comprehensive system that maintains advertising standa ...

In the latest of our series of legal briefings, Brinsley Dresden and Jamie Barnard outline the legislative situation surrounding advertising and marketing to children in the UK.

Brinsley Dresden, partner at solicitors, Lewis Silkin, asks whether the calls for a ban on alcohol advertising in the UK are likely to succeed. He rehearses the arguments against a ban, and reviews e ...

In this article, continuing our series of legal briefings, Wendy Reed, Catherine Bate and Douglas Simsovic outline the legislative situation in Canada surrounding advertising to children.

Continuing our series of legal briefings, Rosângela Delgado and Paula Foschia outline the legislative structure surrounding advertising to children in Brazil.

Brinsley Dreden discusses the implications of the new Communications Bill which is due to become law during 2003. He highlights the difference in objectives between consumer groups and advertisers. He ...

Peter Le Guay continues our series of legal briefings in conjunction with the Global Advertising Lawyers' Alliance by outlining the state of affairs in Australia.

Jennifer Koester's article provides a clear and concise outline of the legal status quo in the USA as we continue our series of legal briefings in conjunction with the Global Advertising Lawyers' Alli ...

With the cooperation of members of the Global Advertising Lawyer's Alliance, we are launching a country-by-county briefing on legislation and self-regulatory codes relevant to advertising to children. ...

The regulation of advertising is a controversial and difficult process, and, given the choice, developed countries usually select a self-regulatory approach to deal with unacceptable advertising. Over ...

Businesses are increasingly targeting children and youth. However, particularly in the United States, many companies underestimate the potential financial and other risks of inappropriate marketing to ...