Legal and ethical issues: Children

 

Ambler has been very quick to comment on our recent paper in this journal (Nairn & Fine, IJA, 27(3), 2008) in which we discuss the implications of recent findings from the cognitive sciences for the e ...

Regulation of advertising to children is receiving increased attention. We need to distinguish areas where practice needs reform from criticism based on flawed models of how advertising works and from ...

In our increasingly diverse society, children are deeply engaged in television viewing and their consumption of television programming varies by ethnicity. Ethnic portrayal in children's advertising i ...

This article discusses marketing to children (in the context of India), and argues that current advertising is helping to push children into adulthood too soon. Children are being expected to adopt ad ...

In this article, FTC chair Deborah Platt Majoras addresses the major issues affecting the US advertising industry. These include the FTC's priorities against deceptive health claims and mortgage adver ...

The subject for this issue's Comments section is international advertising issues and challenges. Charles R. Taylor, from Villanova University, provides a commentary that offers a series of suggestion ...

This paper discusses the implications of three weeks of children's commercial morning television in which 212 food advertisements were aired. Food advertising comprised 22.3% of ads sampled and 30 fo ...

This comment piece is a response from Tim Ambler of the London Business School to the paper ‘International food advertising, pesterpower and its effects’, published in IJA 25, 4.

The issue of "pester power" where children influence their parents’ purchasing habits, is a controversial one. This paper reviews a body of international evidence and argues that food advertising does ...

Advertising in the US is increasingly threatened by 'the continual placing of blame for childhood obesity…on food marketing'. New legislative restrictions, in process or proposed, are summarised. But ...

Summarises recent rulings by the Federal Communications Commission (FCC) on indecency in broadcasting, including commercials. This year (2006), the FCC has issued several fines and has expanded its de ...

In this paper, Professor Tim Ambler of London Business School reviews the findings of the Food Standard Agency’s Hastings Study into the link between childhood obesity and advertising. He also examine ...

Media messages regarding the ever increasing weight gain of children today and their poor state of nutrition are becoming ever more prevalent. Many studies have already been conducted to understand th ...

This article outlines the restrictions on advertising to children in Norway. The Norwegian Marketing Control Act (1972) does not contain any special regulations regarding children and young people but ...

Advertisers faced some serious challenges during the first half of the 109th Congress, including legislative activity relating to marketing food to children, direct-to-consumer prescription drug adver ...

Attacks on advertising often cite apparently scientific evidence that children cannot understand advertising’s persuasive character and are drawn, in response to advertising, to smoke, eat unhealthily ...

An outline of the self-regulated guidelines for advertising products to children in Malaysia. The country provides an interesting case study as there is currently no legislation which governs advertis ...

Interview with Deborah Platt Majoras, Chairman of the Federal Trade Commission (FTC). Her views were sought on ten questions relating to advertising regulation: 1) the impact of advertising on the eco ...

Describes the laws, regulations and codes of practice that govern advertising to children in Mexico.

Children are stakeholders in business, as consumers in a much more commercial world. Businesses must take account of the grave concerns expressed by parents and children's groups about how businesses ...

Describes an approach to implementing responsible marketing to children, called `enrichment marketing'. There are three keys to this, described in detail: that the marketing is appropriate to the age ...

Discusses the issues of advertising to children and social responsibility. The arguments on both sides of this debate are reviewed. The author concludes that to blame advertising for irresponsible mat ...

Concerned Children's Advertisers (CCA), established in Canada for 15 years, is a charity devoted to helping and informing children about challenges in life and social issues as well as teaching them a ...

This NOP Family 1990s article evaluates ways of marketing food and drink to children responsibly. NOP conducted 11 interviews with food retailing professionals looking at current strategies, multimedi ...

Reviews the history of marketing directly to children in the US: how it started with television, the growth of products developed to appeal to children (especially breakfast cereals and toys), and how ...

Research suggests a modest direct effect of food promotion (in the main, television advertising) on children’s food preferences, knowledge and behavior. This paper hypothesizes that other factors ma ...

Comments on television (and other) advertising by six members of the ANA Television Committee. Topics covered: 1) has TV programming degenerated?; 2) advertising to children under eight; 3) views on T ...

Summarises the legal restrictions in Spain governing advertising, especially as applied to children. Covers the basic constitutional and legal standards, and specific areas of protection: tobacco, alc ...

One of the main challenges facing the UK food industry is childhood obesity. This paper looks at the steps that manufacturers, retailers and advertisers are taking to deal with the issue and argues th ...

Continuing our series of legal briefings, Sharad Vadehra outlines Indian law relating to advertising to children and explains why legislation in India still has a way to go to meet European and Americ ...