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Copenhagen Business School (CBS) is an international school, focused on developing strong links between contemporary research and the active business community. The atmosphere is intellectual, but always in a way that keeps business realities firmly in focus.
CBS's Department of Marketing conducts research in marketing within the following central research areas:
Its Center for Marketing Communication (CMC) is a research unit at the Department of Marketing. Its mission is to unite the communities of practical marketing and international research. The center's field of activities covers research, teaching and dissemination.