The OAAA is the lead trade association representing the outdoor advertising industry in the United States. Founded in 1891, the OAAA is dedicated to promoting, protecting and advancing outdoor advertising interests. With nearly 1,100 member companies, the OAAA represents more than 90% of industry revenues.
The OAAA aims to lead and unite a responsible and respected outdoor advertising industry that is committed to serving the needs of advertisers, consumers and the public, and to provide leadership, services and standards to promote, protect and advance the outdoor advertising industry.
The OAAA's strategic objectives cover:
Further details about the OAAA can be found at www.oaaa.org.
1850 M Street, N.W., Suite 1040
Washington, D.C. 20036
+1 202 833 5566
Search OAAA case studies
Warc.com includes a selection of OAAA case studies of US outdoor advertising campaigns from the 1990s.