Consumers in the downturn: trends for the next five years from the Future Foundation
Carlos GrandeWARC Online
Consumers are likely to become more demanding and price-sensitive but less willing to pay higher taxes or prices for the environment’s sake in a UK downturn.
Such was one of the sobering predictions of “Pump the Slump”-anevent hosted by the Future Foundation (http://www.futurefoundation.net/), the research consultancy owned by the Experian group, as part of its regular “Changing Lives”series.
Another is that consumers are contradictory. So alongside a decline...